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Modanisa presented on the runway of the debut edition of Jakarta Modest Fashion Week


A collaboration between one of Turkey’s top designers and pioneering e-tailer Modanisa.com was presented on the runway of the debut edition of Jakarta Modest Fashion Week (JMFW) earlier today. Raşit Bağzıbağlı x Modanisa marries the know-how of the world’s largest modest fashion portal with the striking designs of celebrity couturier Bağzıbağlı.


Photo credit: Modanisa / Kaldera Pictura

Launched at the end of March under the name ‘Desert Dream’, the 30-piece ready-to-wear capsule collection has been a huge hit in Turkey, Europe, the Middle East and the USA. On Thursday afternoon, Raşit Bağzıbağlı x Modanisa made its catwalk debut in the Far East. Bağzıbağlı’s day and evening dresses come in a palette of red, green, white, powder, purple, blue and black. Using mainly chiffon and crêpe, the eye-catching dresses are rich in decorative detail, from layered frills to lace trims, sequins, and embroidery. One of the collection’s biggest selling points has been its matching headwear, overcoming a perennial problem for hijab wearers who can seldom find bonnets and headscarves made of the same fabric and design as ready-to-wear dresses.


Photo credit: Modanisa / Kaldera Pictura

Modanisa brand manager Havva Kahraman said, “We are proud to bring this stunning and exclusive collection to Indonesia. The collaboration was perfect in so many ways: Raşit’s trendsetting designs were informed by Modanisa’s extensive understanding of what modest fashion consumers want, not least the need for hijab-matching dresses.”

She added, “We are eager to emulate this success with new international collaborations. Jakarta Modest Fashion Week is proving to be a fantastic showcase of the vibrant and emerging scene here in Indonesia and the Far East region.”


Photo credit: Modanisa / Kaldera Pictura

In addition to their catwalk show on the opening day of JMFW, on Saturday morning Modanisa will host a breakfast meeting with some of the biggest modest fashion bloggers in the region. Next week, the team travels to Bali for a Modanisa fashion shoot for the new season.

About Modanisa

A pioneering business since its inception, Modanisa.com is at the helm of the burgeoning modest fashion sector. Launched in 2011, Modanisa is Turkey’s first online clothes portal and the world’s original modest fashion brand, helping to garner global interest in the sector with its innovative Modest Fashion Week concept that made its debut in Istanbul in 2016.

Each month, Modanisa’s global modest fashion platform receives 15 million visitors and dispatches orders to customers in over 120 countries. The award-winning business currently supports 500 brands and designers, which between them supply 70,000 products ranging from casual wear to evening dresses, sports and swimwear, and fashion accessories.


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